いま、桃山町は一年で一番あつい季節を迎えています！ 私たち橋村農園をはじめ、地元の農家が大切に育てた桃が集まる「JAの直売所（特設販売所）」は、連日とんでもない大盛況です！

平日だろうが、雨が降っていようが関係なし。他府県からも本当にたくさんのお客様が列を作って並ばれていて、ただただ感謝の気持ちでいっぱいです。

😲 朝6時頃から200名の列！JA直売所のすさまじい熱気

  • 驚きの朝6時並び！ 早いお客様は、なんと朝の6時ごろには直売所に到着して並ばれています。（※販売は朝9時スタートです）

  • 【耳寄り情報】9割のお客様が椅子を持参されています！ 長い待ち時間を少しでも快適に過ごすため、並ばれているお客様の約9割がマイ椅子を持参されています。これから直売所へ来られる方は、ぜひ椅子の持参や水分補給などの熱中症対策を忘れないでくださいね！

  • 200名超えの大行列！ 多いときには200名以上のお客様がずらりと並び、一人一箱を求めて会場は笑顔と活気で溢れかえっています！

  • 超お得な「わけあり品」がお目当て！ みなさんのお目当ては、一人一箱限定の「わけあり品（家庭用桃）」です。少しキズがあったり形が不揃いなだけで、お味は一流ブランドの「あら川の桃」そのもの！それが超お得な価格で買えるとあって、本当に大人気です。

🍑 ついに本命！「白鳳（はくほう）」の収穫が最盛期です！

そして皆様、お待たせいたしました！ 「あら川の桃」を代表する大人気のエース品種、「白鳳（はくほう）」の収穫時期がやってきました！

  • 収穫時期： 7月上旬から7月下旬までのわずか1ヶ月足らず。まさに今が出荷のピーク（最盛期）です！

  • 白鳳の特徴： 溢れるほどの果汁と、とろけるような柔らかい果肉。そしてガツンとくる上品な甘さが特徴で、「やっぱり桃は白鳳じゃなきゃ！」というファンの方もとっても多いんですよ。

✨ 白鳳のあとも、美味しい桃が続々と登場します！

「あら川の桃」のシーズンは白鳳だけでは終わりません！このあとも、甘くてどんどん大きくなる自慢の品種が順番にリレーしていきます。

なつっこ、清水白桃（しみずはくとう）、川中島白桃（かわなかじまはくとう）などなど。 どれも甘みが強くて食べごたえ抜群、とっても美味しい桃ばかりです！これから直売所に来られるお客様も、ぜひ楽しみにしていてくださいね。

👨‍🌾 産地の熱気に負けない、橋村農園のこだわり

JAの直売所に並ぶ他府県ナンバーの車や、熱心に並んでくださるお客様の姿を見るたび、私たち橋村農園も「もっとおいしい桃を届けるぞ！」と大きなパワーをもらっています。

私たちの農園でも、親子3代・約50年の経験を活かし、体に優しい木酸水（もくさんすい）などを使いながら、農薬や化学肥料を最小限に抑えた安心・安全な桃を毎日大切に収穫して、JAへ出荷しています。

地元が誇る旬の味を、ぜひお腹いっぱい味わってくださいね！ 皆様のご来場を、心よりお待ちしております！

 

The Peak of our Star Peach “Hakuho” is Finally Here! The Incredible Buzz at the JA Direct Sales Market & Hashimura Farms’ Dedication 🍑

 

Hi everyone! This is Hashimura Farms.

Right now, Momoyama-cho is in the middle of its most exciting and busiest season of the year! The JA Direct Sales Market (Special Sales Area), where freshly picked peaches from local farmers—including us—are gathered, has been absolutely buzzing every single day!

Weekdays, rainy days, you name it—it doesn’t matter. We are incredibly grateful to see so many customers, especially those who travel all the way from other prefectures, lining up to get their hands on our peaches.

😲 A 200-Person Queue from 6 AM! The Incredible Energy at the JA Market

  • Lining up from 6 AM?! Believe it or not, some early-bird customers arrive and start lining up around 6:00 AM! (Please note that sales don’t officially start until 9:00 AM.)

  • [Pro-Tip] About 90% of customers bring their own chairs! To make the long wait a bit more comfortable, about 90% of the people in line bring their own portable chairs. If you’re planning to visit, we highly recommend bringing a chair and making sure to stay hydrated to beat the heat!

  • An enormous crowd of over 200 people! On peak days, the queue easily stretches to over 200 people. The venue is always filled with smiles and vibrant energy as everyone waits to secure their allowed limit of one box per person.

  • Everyone’s after the budget-friendly “Wake-ari” (Imperfect) Peaches! The main attraction for many is the “Wake-ari” box (for home use), limited to one per customer. They might have minor blemishes or be slightly irregular in shape, but the taste is exactly the same as the top-tier brand “Arakawa no Momo”! Because you can get them at an amazing price, they are incredibly popular.

🍑 Finally, the Main Event! The “Hakuho” Harvest is at its Peak!

Thank you all for waiting! The harvest season for “Hakuho,” the most popular star variety representing “Arakawa no Momo,” has finally arrived!

  • Harvest Season: This precious window lasts less than a month, from early July to late July. We are right in the middle of the peak shipping season!

  • Characteristics of Hakuho: It features bursting juiciness, a melt-in-your-mouth soft texture, and a rich, elegant sweetness. We have so many loyal fans who say, “When it comes to peaches, it has to be Hakuho!”

✨ More delicious varieties will follow after Hakuho!

The “Arakawa no Momo” season doesn’t end with Hakuho! After this, our other proud varieties—which grow even sweeter and larger—will take turns in a delicious relay.

Look forward to varieties like Natsukko, Shimizu Hakuto, and Kawanakajima Hakuto, just to name a few. Every single one of them is packed with sweetness, incredibly satisfying to eat, and absolutely delicious. If you’re planning a visit to the market soon, you have so much to look forward to!

👨‍🌾 Driven by the Region’s Passion: The Hashimura Farms Commitment

Every time we see cars from other prefectures and meet the passionate customers waiting in line at the JA market, we get a huge burst of energy. It makes us think, “We’ve got to deliver even more delicious peaches!”

At our farm, drawing on nearly 50 years of experience spanning three generations, we grow safe and reliable peaches. We use eco-friendly and tree-friendly methods, such as pyroligneous acid (wood vinegar), while keeping pesticides and chemical fertilizers to an absolute minimum. We harvest them with love every day and deliver them straight to the JA.

We hope you eat your fill of this seasonal flavor that our hometown is so proud of! We are truly looking forward to welcoming you!

2026年7月6日